Brent Haugen, new Executive Director of the Visit Mendocino County Tourism Commission, recently joined BATW as a Corporate member. Many BATW members know Brent from his earlier position as Executive Director of the Morro Bay Tourism Bureau, and other industry postings. A resident of Fort Bragg, he holds a B.S. in Marketing Management from Concordia University, St. Paul, MN.

Located 114 miles north of San Francisco, Mendocino County welcomes 1.8 million visitors annually who explore its 90 miles of Pacific coastline, 90+ wineries, 24 state/national parklands and 450+ unique accommodations. Straddling scenic Highways 1 and 101, “The Redwood Corridor,” the County delivers an ideal vortex of waves, wines and redwoods laced with historic villages and outback adventures.