With more than 25 years in integrated marketing communications, Chrisie Yabu, APR, is the director of public relations at KPS3, a full-service agency in Reno, Nevada. Chrisie excels in strategy and planning, media relations and has a wealth of knowledge across many industries. She is a PRSA Sierra Nevada Chapter Hall of Famer and a top 10 Most Influential Women of the Sierra Nevada. She graduated magna cum laude from the University of Southern California. She resides in Indian Rocks Beach, Florida.

Her current travel+tourism clients are Visit Morgan Hill and the Reno-Tahoe Territory.