Lori Lincoln returned to her favorite city in the world in September 2021 to head up PR and media relations for San Francisco Travel. Prior to returning, she spent six years in Hong Kong as Global Director of Corporate Communications for Shangri-La Hotels and Resorts followed by a year-long sabbatical in Thailand. Lori previously worked in the City by the Bay as director of public relations for Joie de Vivre Hotels (now part of Hyatt).